The famed laddu holi festival is held at the main shreeji temple in barsana, mathura, the day before lathmar holi. In the brij area, it is very important. the legend of laddu holi, which is celebrated in barsana, holds that radha-rani's messenger (panda) traveled to the hamlet of lord krishna to extend an invitation to play holi.
Panda returns to barsana and reports this information after agreeing to lord krishna and his gwal people's offer to play holi. When they see the panda, the people of barsana are happy and throw laddus at it. Since that time, a day before lathmar holi, barsana celebrates laddu holi. On this day, laddus are thrown to greet everyone. Strong laddus are thrown from the shreeji temple.
Because 'laddu holi' is celebrated in barsana of mathura on falgun's ashtami, this day is very significant in braj culture. A large celebration of laddu holi takes place in the ladli temple the day before the famous lathmar holi of barsana.
Thousands of radha rani devotees from around the nation and internationally join together to celebrate laddu holi in a unique style by dancing, singing, and hurling heaps of laddoos, sweets, and gulal at one another. By thanking one another and throwing and eating laddus at one another, everyone is participating in a celebration of delight.
According to mythology, the cheeky kanhaiya of nandgaon used to travel to barsana with his cowherds to play holi with radha rani and other gopis and torment them during the dwaparyug period. In jest, radha chased after kanha and his cowherds with a stick to chastise kanha.
According to this custom, the women of barsana and the men of nandgaon participate in lathmar holi every year in the month of phalgun. The men of nandgaon participate in the colorful holi festival with huriyars, or stick-bearers. The similar event is held at nandgaon the next day. Nandgaon and barsana residents are devout. According to legend, this custom dates back more than 5,000 years, with women taking on the role of radha rani